Northbridge is a UK-wide eyewear retailer focused on accessible eye care — free eye tests, transparent pricing, and a fitting that takes the time it needs.
Our story
Founded as a single store on the Northbridge Road in 1998, we have grown to 600+ UK locations. Every store offers the same promise: a 30-minute eye test, free of charge, with no upsell pressure.
What makes us different
- Free eye tests, no obligation to buy.
- NHS GOS vouchers accepted in every store.
- 2-for-1 on most frames — bring a friend or pick a back-up pair.
- Transparent lens pricing — no hidden coatings, no surprise charges at the till.
Powered by VARAi
This Northbridge demo storefront is powered by VARAi — the AI-powered commerce platform purpose-built for eyewear retailers. Virtual try-on, lens recommendations, and integrated practice management — all in one stack.